Why Do People Ask AI for Recommendations Instead of Searching Now?

Why Do People Ask AI for Recommendations Instead of Searching Now?

Stacy Bennin
Published on: 28/05/2026

Consumer use of AI for local business recommendations jumped from 6% to 45% in one year. Here is what changed, why it matters, and what to do about it.

Adaption to Ai
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Learning to Swim: Facing the Brutal Facts of AI Without Losing Your Footing or Your People

Learning to Swim: Facing the Brutal Facts of AI Without Losing Your Footing or Your People

Stacy Bennin
Published on: 26/05/2026

AI is reshaping how customers find local businesses. The Stockdale Paradox shows why honest reckoning, not blind optimism, is how small business owners come out ahead.

Adaption to Ai
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